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Customer Charter

The ‘Ten Service Rules’ I promise to follow:

  • Extend warm welcome to all my customers.
  • Treat all my customers with respect and integrity, acting at all times in a fair, honest, trustworthy and diligent manner.
  • Listen, understand and then deliver suitable & prudent solutions.
  • Ensure customers know and understand their options from the range of products and services provided by UAB along with the associated benefits & charges.
  • Help my customers to choose the safest, simplest and most convenient ways to bank with UAB through branches, contact center and electronic channels.
  • Treat all complaints & suggestions as 'Service Opportunity' and handle them in timely and efficient manner.
  • Do what I promise to the customers acting with transparency on all queries related to my customers.
  • Guide customers who find themselves in financial difficulties in a reasonable and responsible manner with empathy.
  • Protect our customers' private information while acting in accordance with the laws of the land and banking regulations.
  • Appreciate and value my customers for banking with UAB and provide them with utmost level of service.


You can reach us using any of the following numbers

UAB Toll Free

800 474

International callers

+971 6 5987332

Sadara Toll Free

800 72 32 72

Sadara international

+971 6 5987333

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